Atmosphere is the combination of the elements of media as explored in my earlier posts. Image, sound and space together create this implicit media environment, we as individuals do not normally think about. Atmosphere is not just space (as in the solar system), it is the sensorial qualities a space (a room, an area etc.) emits. It is an emotive content that delivers a sense of experience. We can create and control atmosphere in ways that others can understand but not always in their conscious mind. There are different ways to create an atmosphere and everything within the space will ultimately affect it. For example, the atmosphere of a young child’s birthday party contrasts significantly to the atmosphere of a house party held by a high school student on the weekend his or her parents are away. We are attentive to what exists within a space in this way.